Longines chooses Eurostands for the “Longines Master Cup”
Longines chooses Eurostands for the "Longines Master Cup"
Longines chooses Eurostands to design and realise its own stand during the Paris stop of one of the most important events organized by the famous watch brand.
Developed within three of the world’s most iconic cities – Paris, Hong Kong and New York – Longines Masters, inspired to the Grand Slam tennis tournaments, is one of the most prestigious equestrian events in the world.
Eurostands was able to interpret the Paris event through the creation of the “Riders Master Cup” stand of a total of 72 square meters in which every detail has been studied to highlight the style of a brand which is a symbol of this sector.
Through the creative use of materials such as wood and metal and a process of laminated and lacquered furniture, Eurostands has raised the values and philosophy of the brand through a work of great style and elegance.