Roberto Cavalli chooses Eurostands to relaunch the brand, and returns with an installation at Mudec
London’s swinging 60s offer a vague starting point for the collection presented in the evocative setting of the Museum of Cultures in Milan. An experience between visual experimentation and animal prints which highlighted our main role in the realisation of the setting where Roberto Cavalli’s show took place.
Plumage and Reptilia are the textile and architectural textures that have distinguished this set-up.
The provocative and vivid entrance invites the visitor to climb up into the sinuous Agora of the main floor of the Museum, where 3 immersive cubic environments offer the experience of the Maison in 360 degrees.
Through the black mouth of ambiguousMistery Bar,Cavallienhances the taste of a brand which relaunches its name with a multimedia refresh, without forgetting its “animalier” tradition.